The Day The World Changed VR Experience
A Digital Memorial
In a landmark collaboration for the 2018 Tribeca Film Festival, Tactic partnered with directors Gabo Arora and Saschka Unseld, along with the Nobel Media and ICAN, to develop The Day the World Changed. This harrowing, multi-user VR experience serves as a digital memorial to the victims of the Hiroshima atomic bombing, blending historical documentation with immersive technology to humanize the scale of nuclear destruction.
Tactic’s technical expertise was central to the project’s visceral impact. The team utilized advanced photogrammetry and 3D scanning to meticulously recreate the ruins of the Genbaku Dome, the only structure left standing near the blast’s hypocenter. By placing participants within this haunting, scale-accurate environment, Tactic transformed archival data and survivor testimonies into a shared journey of collective memory. This approach allowed users to interact with significant artifacts, such as a victim's lunch box, bridging the gap between abstract history and personal tragedy. By leveraging social VR capabilities, Tactic ensured that the experience was not a solitary one; instead, small groups could bear witness together, fostering a unique sense of empathy and shared responsibility in the call for nuclear abolition.
A Digital Memorial
In a landmark collaboration for the 2018 Tribeca Film Festival, Tactic partnered with directors Gabo Arora and Saschka Unseld, along with the Nobel Media and ICAN, to develop The Day the World Changed. This harrowing, multi-user VR experience serves as a digital memorial to the victims of the Hiroshima atomic bombing, blending historical documentation with immersive technology to humanize the scale of nuclear destruction.
Tactic’s technical expertise was central to the project’s visceral impact. The team utilized advanced photogrammetry and 3D scanning to meticulously recreate the ruins of the Genbaku Dome, the only structure left standing near the blast’s hypocenter. By placing participants within this haunting, scale-accurate environment, Tactic transformed archival data and survivor testimonies into a shared journey of collective memory. This approach allowed users to interact with significant artifacts, such as a victim's lunch box, bridging the gap between abstract history and personal tragedy. By leveraging social VR capabilities, Tactic ensured that the experience was not a solitary one; instead, small groups could bear witness together, fostering a unique sense of empathy and shared responsibility in the call for nuclear abolition.

